Kingston University’s Department of Journalism and Publishing has launched a new web-based course to boost students’ and professionals’ grammar and writing skills. Developed in partnership with award-winning elearning publisher Nelson Croom, Grammar and Effective Writing includes modules on grammar, punctuation, choosing and using words and crafting sentences and paragraphs.
Access to Grammar and Effective Writing is free to all Kingston-registered students, and the course is also offered to Nelson Croom’s own learning partners. It is already being used by a number of accountancy bodies (including the Association of International Accountants, the Institute of Financial Accountants, the Institute of Chartered Accountants Scotland and Certified Public Accountants Ireland), the Institute of Physics and global education publishers Pearson Education and Wiley-Blackwell.
“We’re delighted to have partnered with Kingston University on this course. Excellent content from experts in grammar and effective writing, combined with our approach to creating engaging online learning, has enabled us to produce an exciting course that is being very well-received by our clients.”
Rachel Bruce, Publisher at Nelson Croom
Learners access the course via any internet-linked computer, working through the material at their own pace. They complete a variety of different writing and editing tasks and receive feedback through end-of-module quizzes. Those who have already tried the course describe it as “well-structured and thorough” with “straightforward descriptions of grammar rules”.
“Its online format is its biggest strength.”
Jessica Dick, MA Publishing student
From September 2012 the course will be fully integrated into our undergraduate journalism programmes. Students will complete an additional testing module, print out evidence of their mark and submit this as part of a formal assessment. A similar blended learning approach incorporates another online learning course, Social Media for Professionals, into our MA Publishing award.
“Elearning is a fantastic way to develop skills that directly impact on the employability of students”
Beth Brewster, Director of Studies, Journalism and Publishing
Good grammar and writing are essential skills for professional journalists and publishers. In a 2008 journalism skills survey, over 50% of employers cited “use of language” as a skills gap, with “writing” close behind. These are also important across a range of other professional careers.
“Students’ grammar, punctuation and ability to understand instructions should be a key area of focus.”
The course is available now from YourCPD.net.